There are fairly obvious core qualities that are endorsed by most every human society. Conversely, the lack of these qualities is usually considered to be unfortunate.
Care
Honour
Humility (perhaps more commonly known as modesty)
Patience
Respect
Service
Vices
Many human qualities do not seem to be beneficial in their direct effects, however they are key components of the human condition.
Envy "the key behind every advertisement"
Fear
Gluttony (over-consumption)
Lust
Pride
Vanity
Miscellaneous
Some higher qualities may be translated downwards into very trivial or anti-productive behaviors, but in essence are vital.